There isn't much to get too excited about here, the Dicota Jump is a simply notebook backpack. It's being aimed at people who want to appear sporty e.g. see the mountaineering clip, but it does have its merits despite this that make it attractive for the normal person.
In comparison to other notebook backpacks, this one has decent padding in the notebook compartment, and a stiffer layer to protect the display. Whether it'll help much I don't know, but Dicota seem to provide more display protection than some other manufacturers. Another thing I like, it has padding at the bottom of the bag, so as you slide your PC into it, it gets some cushioning at the bottom. This is different to my older notebook bag that effectively just has a layer of material between notebook and ground, where sliding the PC into can easily result in a 'thunk' as it hits the ground. Not good.
It's also comfortable to carry and has some sensible pockets.
Conclusion
Don't be put off the sporty youthful 'styling' with Dicota notebook bags as they offer good padding for your PC and are comfortable to carry. They are also very high quality e.g. you won't get a feeling that the zip is going to break or get caught in the surrounding materal.
More details
Quality
Excellent quality
Ease of Use
Easy
Durability
Strong
Value for Money
Good value for money
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